'Indian perspective on journalism, culture and society'

 

Media influences both society and culture. Different forms of communication, including messages in the mass media, give shape and structure to society.Media,society and culture they inform, educate and entertain people. They also influence the way people look at the world and change their views.Mass Media activities have been commendable at any point of time of history in informing, educating or entertaining the people all over the world. Every media have had their share of effects on the society and has been responsible in their own way for changes in socio-economic and cultural aspects.

Culture is defined as the way of life of a people, a composite of historical and living traditions, beliefs, values and practices, reflected as much in patterns of childbirth, marriage and death, as in the music, dance, drama, theatre, clothing, public tastes and values, and in the religious practices of the given social system.The culture of any society is important because that is what differentiates one society from another and media has the power to affect our relationship with the world and have a transformative impact on culture and the society at large. Culture can be spoken of as a subsystem within a larger social system, drawing from and giving to the other subsystems.The relationship between journalism, culture, and society is a symbiotic one. Journalism influences culture, but it is also influenced by it.

∆ India is socially, culturally, and linguistically very diverse country, with more than 1.2 billion people.Indian Journalism was active since the late 18th century. The print media started in India as early as 1780. Radio broadcasting began in 1927. Indian media is among the oldest in the world. Early anthropologists once considered culture as an evolutionary process, and "every aspect of human development was seen as driven by evolution," she told Live Science.journalism research is often criticized as employing a too traditional view of "journalism". Most journalism studies still focus on established and institutionalized journalism in newspaper, television or radio. Journalism researchers are struggling with comparative methods of conceptualizing emerging and new media, like journalism in weblogs, podcasts or other versions of citizens’ journalism. Beside these specific points of criticism there is a general methodological problem defining the concept of "culture". The term culture is often used unsystematically and can lead to problems of congruent comparison of journalism culture studies.

“Society not only continues to exist by transmission, by communication, but it may fairly be said to exist in transmission, in communication.” — John Dewey in Democracy and Education, 1916.Dewey reiterated what philosophers and scholars had noted for centuries: small groups, larger communities and vast institutions — all the things that make up a society — function in relation to how communication flows within and between groups.

To conclude my discussion on Indian perspective on journalism society and culture i highly believe that the journalism influences culture and it can be said the same, that the culture influences journalism. It can be said here that they complement each other therefore journalism cannot be separated from socio-cultural.They are two sides of the same coin.

    *There is some interesting facts about Indian culture <https://www.dw.com/en/10-facts-about-indian-culture-that-you-should-know/g-55250287>

                                                       -Papiya Mondal.